News Item

BBC launches new London 2012 website aimed at bringing the whole UK together

28 July 2010

The BBC has launched its London 2012 website and the host broadcaster admits it faces one of its ‘biggest challenges ever’ to tell the story of the Games over the next two years.

The BBC London 2012 website

The site, www.bbc.co.uk/2012, allows users to see and interact with content related to the Olympic and Paralympic Games including news, sport, programmes from the BBC Archive and more.

Amongst the highlights on the new site will be World Olympic Dreams, a project which will feature 26 individual stories and 46 athletes from around the world as they strive to achieve glory in 2012. Also reflected on the site will be the array of cultural activity and the Queen's Diamond Jubilee.

The BBC's director of London 2012, Roger Mosey said: "Telling the story of London 2012 from now until the end of the Games is one of the biggest challenges the BBC has ever undertaken.

“We want our coverage to bring the whole of the UK together to enjoy this unprecedented period of events and the BBC's website will be the place where people can find out about everything from the 100 metres final and the latest Olympic news to the greatest cultural performances."

The purpose of the new website is explained in more depth in Mosey’s new London 2012 blog entry.

Submit a comment

Get in touch with Podium

What's on the Podium Showcase?